The Raving Patients Podcast


, Episode 


Smile Now, Pay Later: Re-Inventing Patient Financing


, Episode 


March 11, 2022

Smile Now, Pay Later: Re-Inventing Patient Financing

Do you offer third-party financing to your patients?

I am a huge fan of third-party financing, but I often see many practice owners hesitant to offer financing options to their patients or just not interested.  

Perhaps it's because they're afraid they'll have to pay hefty fees or simply because they believe their patients don't need it. 

But in my view, these arguments are plain wrong - I believe third-party financing is essential for practices, and today I'll discuss why. 

So, where is the best place to get started?

While there are many financing companies out there, there's one company I always recommend to practice owners: Sunbit.

Sunbit's technology provides access to every single patient with a FICO score above 500 - almost 85 to 90% of people get approved with interest rates that are fair and easy, with no hard credit checks.

I know what you're thinking: when a company offers such a high approval rate, it's usually some kind of predatory lending. I agree: In most scenarios, if it sounds too good to be true - it probably is.

But there's always an exception to the rule, and that's precisely the case with Sunbit. So, how is the company able to offer such high approval rates?

The key lies in their innovative approach and mission to help practice owners grow their business and patients afford dental care expenses.

Sunbit focuses only on specific industries, leveraging innovative technologies such as artificial intelligence and machine learning to give specialized offers to each patient, allowing them to approve more people at fair rates.

Moreover, the company places great emphasis on investing in the training and the relationship with the office - making sure to generate value that no other product can. 

Offering third-party financing to your patients plays a significant role in increasing case acceptance. So, if you're currently not offering this financing option to your patients, I strongly recommend checking out this week's episode!

Robert Nunziato, Sales Operations Head at Sunbit, joins me to discuss how the product works, the problems with traditional financing, and how their technology is changing the third-party financing game.

Tune in now to learn more!

Key Takeaways 

  • Intro (00:00)
  • Robert’s background (02:01)
  • How Sunbit works (04:02)
  • Why I’m a huge fan of third-party financing (06:32)
  • The problem with traditional financing (08:50)
  • How Sunbit’s technology is changing the third-party financing game (14:41)
  • Sunbit onboarding and training (23:02)
  • How third party financing can increase case acceptance (31:11)
  • Lightning round questions (36:29)

Additional Resources

Learn proven dental marketing strategies and online reputation management techniques at:

Learn more about Sunbit:

This podcast is sponsored by Cloud Dentistry, the largest dental talent marketplace. Find out more at:



Len would love to connect with you.

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