Patients are saying “I’ll think about it” more than ever — not because they don’t want care, but because they can’t see how to afford it. In this episode, Dr. Len Tau and Nancy Coy break down how dental practices can rebuild trust, improve the money conversation, and create a clear path from diagnosis to a confident “yes.”

Dr. Len Tau sits down with Nancy Coy of FinanceRx to talk about what really causes case acceptance breakdowns. They discuss why affordability is the #1 barrier for patients, how practices should structure lending options beyond just one provider, and why the money conversation must start earlier in the patient journey — even before the patient walks in. Nancy also shares compliance risks practices often overlook, and Dr. Len explains how offering the right financing at the right time can turn patients into lifelong raving fans.

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What You’ll Learn

• Why affordability is the biggest reason patients delay treatment
• How to respond when teams resist financing because of “fees”
• The difference between revolving credit vs installment loans
• When and how the money conversation should happen in the patient journey
• Why having multiple lenders (by credit tier and case size) matters
• The compliance pitfalls that can hurt your reputation and revenue
• How trust and transparency can dramatically increase case acceptance

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Key Takeaways

00:00 Welcome and Sponsors

02:34 Nancy’s Career Journey

05:13 Affordability Blocks Treatment

09:12 Diagnosis to Decision Gap

12:51 Building Patient Trust

16:17 Presenting Without Selling

20:06 Credit and Compliance

23:51 Smarter Lending Strategy

27:49 Avoiding Regulatory Risk

32:08 Inside FinanceRx

33:33 Lightning Round

36:28 Final Takeaways

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Connect with Nancy

📩 Email: ncoy@finrxstudio.com

🌐 Website: https://www.finrxstudio.com/

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

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