What happens after orthodontic treatment ends? For many practices, it's a missed opportunity. Patients lose retainers, stop wearing them, and eventually see their results begin to shift. Meanwhile, practices lose touch with patients and leave recurring revenue on the table.

In this episode, Dr. Len Tau sits down with Dr. Blair Feldman, orthodontist, entrepreneur, and co-founder of Retainer Club, to discuss how practices can transform retention from an afterthought into a scalable patient care and revenue strategy. Drawing from his experience building and exiting multiple orthodontic practices, Blair shares how subscription-based retainer programs help practices protect treatment outcomes while creating a seamless patient experience.

Dr. Len and Blair explore the economics of retainer programs, patient compliance, recurring revenue opportunities, AI adoption, and the importance of maintaining relationships with patients long after treatment is complete. Whether you're an orthodontist, Invisalign provider, or general dentist offering aligner therapy, this conversation offers practical strategies for extending patient lifetime value while improving clinical outcomes.

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What You’ll Learn

• Why retention is one of the most overlooked stages of orthodontic treatment
• How recurring revenue models can benefit both patients and practices
• The biggest mistakes practices make after treatment is completed
• How online retainer fulfillment improves patient compliance
• Recommended strategies for pricing retainer programs
• Why patient education is critical for long-term treatment success
• The role technology and automation play in post-treatment care
• How practices can increase patient lifetime value through retention programs
• The importance of transparency when discussing retention and retreatment
• Business lessons from building and scaling a successful dental startup

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Key Takeaways

00:56 Driving a Championship Culture with Matt Doherty

04:10 From National Championship Coach to Dental Consultant

08:01 Why Culture Matters More Than Talent

11:27 Leadership Lessons from Dean Smith

16:12 Discovering Your Why as a Practice Owner

20:28 Building the Organizational Triangle

25:45 Education Without Action Is Just Entertainment

31:35 Creating Accountability Without Conflict

35:47 A Real Dental Practice Culture Transformation

37:52 How Matt Helps Dental Practices Build Winning Teams

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Connect with Matt

Website: dohertycoaching.com

Email: matt@dohertycoaching.com

YT Channel: Doherty Coaching

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

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This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

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This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

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Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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